Jun 27, 2016 · Carbonated soft drinks, tea, water and juices represent additional substitute products. It is important to stress that buyer’s propensity to choose certain substitute products such as tea, water and juices may increase in the foreseeable future due to due to their increasing health-considerations fuelled by the media. The global Carbonated Soft Drinks (CSDs) market will reach Volume Million USD in 2018 with CAGR xx% 2018-2025. The main contents of the report including: Global market size and forecast Sep 23, 2017 · A solid concern theoretical account. Potential and comparatively easy to diversify: infinite for complementary merchandises ( purchase trade name equity ) Good fiscal musculus. The soft drink industry is confronting new challenges. The carbonated drink market has lost gait but there are several chances to get the better of the state of affairs. 2. Soft Drink Market Outlook The US carbonates market remains strong as juice and water markets decline. The industry continues to feel the effects of the global recession, as consumer confidence remains low. Moving forward, companies are likely to concentrate on product innovation to coax consumers back.